Our Team
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Dr. Lanette Sobel, M.S., D.P.M, Founder and President Fertile Earth. |
Known as "Miami's Queen of Compost," Dr. Lanette Sobel founded Fertile Earth Worm Farm in 2009. She brings a depth of knowledge and experience in both business and science. Born in Washington, D.C., she earned a business degree at the University of Virginia in 2000 and became a serial entrepreneur, first in real estate and then in sustainability consulting for the hospitality industry. While in the latter, several waste audits for her clients led her to discover the massive impact food waste is having on the ecosystem.
Upon realizing that the only commercial option for disposing of surplus food in South Florida was to landfill, she decided to create an alternative, and Fertile Earth Worm Farm (FEWF) was born.
To date, Fertile Earth has diverted tens of millions of pounds of food away from the landfill, transforming food scraps into animal feed and compost. Dr. Sobel is a certified permaculturist and a certified commercial composter. In 2018, she earned a master’s degree in forest pathology and a doctorate in plant medicine (University of Florida), and in early 2020 she established a state-of-the-art earthworm farm.
In 2021, Dr. Sobel joined the faculty at Earth & Life University in Mexico, teaching the world's first Spanish-language doctoral-level course on circular economies. In 2022, she was appointed to the board of the South Dade Soil & Water Conservation District, a quasi-governmental non-profit.
As of 2024, Fertile Earth continues to expand its large-scale food-waste disposal service in the commercial and residential sectors; while producing the highest quality compost, vermicompost, organic fertilizers, teas and soil blends in South Florida.
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(Dr. Sobel is the co-founder of Fertile Earth Foundation, South Florida’s
only environmental non-profit organization focused on compost education. Oh, and she also plays the guitar in a band!).
STAFF
Backing up Dr. Sobel is a relentless team dedicated to making South Florida a leader in composting and soil regeneration.
Chief of Staff - Anisa
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Lead Driver - Paul
Before moving to Florida in 2016, Paul DeJesus drove buses in NYC for almost nine years, which sounds like sufficient experience for dealing with Miami traffic.
The courteous and ever dependable Paul sets the standard for our drivers. In the years that he has been our lead driver, Fertile Earth has picked up millions of pounds of compost, all while maintaining a spotless record and zero missed pick-ups.